Buying Guide

Custom Dog Tags: Minimum Order and What They Cost

4 min read

The minimum order for custom dog tags is 10 pieces, and unlike coins, pins, and patches there is no mold or setup fee. At 10 tags the price is $20.62 each, so 10 come to about $206.20 all in. At 25 that drops to $9.10 each, at 50 it is $5.18 each, and at 100 it is $3.24 each.

Shipping is included in the per-tag price, and there is no charge until you approve your design. Below is the price at each quantity break, why there is no setup fee, why small orders cost more each, and the choices that shape the tag.

Price Per Tag, by Quantity

These are the published prices from our pricing page, the same numbers the calculator uses. Your quote confirms the exact price for the material, finish, and chain you choose before anything is made.

  • 10 tags: $20.62 each
  • 25 tags: $9.10 each
  • 50 tags: $5.18 each
  • 100 tags: $3.24 each

Why There Is No Setup Fee

A challenge coin, lapel pin, or belt buckle is struck from a custom metal die cut once per design, so those products carry a one-time mold fee. Dog tags are laser engraved on stock stainless steel, aluminum, or brass blanks, so there is no die to cut and no setup fee to pass on. That is why 10 tags is a realistic order where 10 coins would not be.

Why Small Orders Cost More Each

Even with no mold fee, a tag order carries one fixed cost that does not change with quantity: the shipment from the factory. Spread over 10 tags each one carries a large share of that freight, and spread over 100 the share is small. That is why a tag is $20.62 at 10 but $3.24 at 100.

If you expect to want tags for new members, replacements, or a later event, ordering a larger batch now is usually far cheaper per tag than coming back for a small reorder.

Choices That Shape Your Tag

The standard tag is 2 by 1.125 inches, the familiar military shape. Not sure what to put on the back? Tell us how the tag will be used and we will lay it out on your free proof.

  • Material: military-grade stainless steel (the classic), lightweight aluminum, or brass
  • Finish: brushed, polished, or black coated
  • Personalization: custom laser engraving with any text, unit or rank, service dates, or artwork, on one or both sides
  • Chain: a standard ball chain is included, or choose no chain if the tag goes on a keyring or display

Timeline and Next Steps

Dog tags are produced in 18 to 21 business days after you approve your proof, and your first proof arrives within 24 hours of accepting your quote. Start a free quote in our Design Studio with your text or artwork, and you will see the layout before you pay anything.

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